Infographic: Why Content Marketing is Key to Successful SEO

When it comes to doing SEO, content marketing is one of the most important areas for businesses to be focusing on. One of the things that Matt Cutts always points out is that quality content is the key to achieving substantial Google rankings right, especially with the ever changing of Google’s algorithm updates, Panda, and […]

Outsourcing Blog Writing – To Do or Not to Do?

Bloggers often find themselves in an important dilemma – should they blog themselves or outsource it to content writers? Bloggers who justify outsourcing state that when the blog has grown to a certain level, it becomes difficult for the blogger to manage and write blog content, thus, outsourcing seems a better option. Right? Here I […]

How The Google Panda Update Does Not Affect Article Marketing

Article marketing, also sometimes referred to as content marketing, is a very popular means to market your website or blog and it is very effective for making sure that your content receives exposure.  Many new and veteran bloggers market their content in an effort to create back links to their site and to establish credibility […]

Planning a Content Marketing Strategy

How does one go about planning a content marketing strategy? – Many small business owners quickly grow tired of the expenses involved with their available marketing channels. Advertising, telemarketing, and pay-per-click campaigns can quickly exhaust budgets and deliver disappointing results. As a result, many entrepreneurs are looking for better ways to attract customers on the […]

6 Tips for Writing Long Blog Posts

There is a lot of debate about how long blog posts should be. Some bloggers prefer to write short punchy posts that take the reader straight to the points of interest, whilst many other bloggers prefer to write long more elaborated articles. I personally prefer a balance of both, though I do enjoy writing longer […]

5 Major Reasons Your Blog Isn’t A Reader’s Spot

For a majority of bloggers who start their blog, the excitement and positivity is often short lived as low traffic and high bounce rate make them realize that no one is interested in what they are writing. And why’d anybody be interested, as all they have on their blog is “pure junk”, with little or […]

7 Simple Tips To Become A Rockstar Writer

We are all very well familiar with this Rant “Content Is king”…  And I fully backup the significance of this rant because in an online world content is everything. We can’t do anything without content, whether we’re creating a landing page, blog posts, eBooks, weekly newsletters and so on… Content is simply the lifeblood of […]