6 Simple Tips for Increasing Facebook Traffic to Your Blog

Being active on social networking sites on a frequent basis to me is an important part of building an audience for your blog. More so than messing about trying to optimize for Google though some might argue.

As of late Facebook has become a more prominent place for getting targeted traffic and readers to my own blog, and in the past few weeks I’ve seen a steady increase in traffic from Facebook through experimenting with different ideas and strategies, which I’m going to share with you in this post shortly.

Now before I make a start and talk to you about the 6 strategies that I use, I want to tell you that to make any real impact on Facebook as far as traffic generation is concerned, you need to work at it. Just by being on Facebook alone isn’t good enough. You need to have more than just a personal profile with a few scattered friends.

Ideally you need to have an active Facebook page with a good strategy for increasing fans, and also be an active member of as many Facebook groups that are related to your niche as possible.

In addition, find as many Facebook pages from your blogging friends and colleagues and other related pages in your niche as possible and like those pages, then engage on those pages ensuring that you’re adding value to the conversations, you’ll find that people that may end up following you back on your Facebook page.

For more tips on increasing fans check out the following post -

56 Ways To Increase Your Facebook Likes

OK so now allow me to share with you 6 simple tips and ideas for increasing Facebook traffic to your blog, so grab yourself a coffee or what ever you enjoy drinking these days and let’s get started, leave the whiskey for later mind you…

Facebook traffic increase by 446% in last 14 days

6 Ways I Increased Facebook Traffic To My Blog by 446%

Tip #1. Post frequently

First of all you can’t expect to get any traffic from Facebook if you post once per month, forget it. You need to be posting at least 3 or 4 times per week, and try not to mention too much about YOU, YOU, YOU in what you share. Also share your content during peak times, which according to Mashable is between 11am to 3pm on weekdays.

Tip #2. Screen capture your latest post and share

If you’ve been pasting your blog post links to your Facebook page and groups and have been wondering why you’re not getting many people viewing your post let alone clicking on the links, then here’s a good tip.

I started doing this a few weeks ago after seeing it being done on Social Media Examiner’s Facebook page, and it’s been really effective and largely responsible for the increase in Facebook traffic to my blog in the last few weeks (though early days yet), so give it a try.

Screen capture your latest blog post, trim the excess out and upload it to your Facebook page timeline as an image. Add a unique description and of course the link to the respectful post, you really will get more people viewing your shared post, more people liking it and more people clicking on the link to your blog. Check out the contrast image below comparing one of my standard Facebook link shares to a post screen capture and link share.

Do this with your Facebook page and if possible on any Facebook group pages that you might be a member of.

Increasing Facebook traffic to your blog

Tip #3. Post shareable content

OK tip number two is a simple enough tip, but ask yourself, are you really posting the kind of stuff that your fans want to read about and share?

If not then try looking at your page timeline history or Analytics to see what kind of stuff they’re responding to. What kind of posts are getting more likes, shares and more views, then create more of those kind of shareable content and share it. Whether it’s images, videos, questions, resource links or what ever, give your fans what they really want.

A good tip for finding out what your readers enjoy the most about the things you share on your page is by posting a question poll.

Tip #4. Add your blog URL at the beginning of your about section

On your Facebook page you will see that you have an ‘about’ section. Now many people just add a description here and completely forget to add the link to their site too. Don’t be one of those people, and one more simple but essential tip is to add the URL of your blog at the beginning of your about description not at the end, let your blog URL be one of the first things your Facebook page visitors see.

FB2

Tip #5. Create your own Facebook group

I mentioned join as many Facebook groups as possible, in addition how about creating your own group on Facebook?

Yes, create your very own Facebook group, get as many people on your group as possible and allow everyone to share something useful and valuable to the community without spamming.

When you have a lot of members, share content from your own blog using the strategy I mentioned in point one, and pin your post to the top of the group for maximum exposure. Having my own Facebook group has been a good strategy that has allowed me to increase Facebook traffic to my blog. You can check out my group here and join.

Tip #6. Become an engaging leader

Finally probably the most important Facebook marketing tip that I could share with you right now, don’t just post and share your own stuff and forget about the rest, be resourceful and share other people’s useful content too. And as I mentioned at the beginning of this post, if you really want to impact your blog with targeted Facebook traffic, you need to be seen very much alive on the site and not dead!

That means being active every day on Facebook. Use your page to comment on other user statuses, join conversations and add value, respond to personal messages and comments on your page too, consistently promote more people to join in the shout, build relationships. Simply become an engaging leader on Facebook.

OK, that’s enough ranting from me this week, hope you’ve enjoyed the tips here once again, let me know what you think of my tips, I’ll be sharing a screen capture of the total traffic from Facebook for the month of April in a few weeks time at the end of my little case study.

If there is something that you’ve been doing for increasing Facebook traffic to your blog or website, I want to hear about it, leave me a comment below as always and share your ideas with our readers.

Have a super duper week troops, over and out for now.

Fabrizio

About Fabrizio Van Marciano

Fabrizio Van Marciano is the founder and editor of Magnet4Marketing Blogging and Online Business Tips. You can learn more about him here and follow him on -
Google+ | Twitter | Facebook | LinkedIn | Personal Blog

Comments

  1. Hey Fabrizio, nice post again and yes, Facebook is the best way to promote our blogs and to drive targeted traffic to our blog. Thanks for sharing your useful tips with us. I really enjoyed the first and forth point you mentioned.

  2. An excellent list, thank you. The idea of putting up a screen capture is a good idea, although the shareable content has worked wonders for our Facebook page. Running fun, innovative little competitions to encourage participation has really boosted our interest.

    • Hey Alex I know mate, I’ve found the same thing with the blog’s Facebook page, when you share something interesting and something people want to share with their friends it really pays off.

      The screen grab tactic has worked wonders for me as it allows fans to read a little bit of the post, so if you’ve compelled them enough in the first paragraph then they’ll want to click on the link to read the rest of your post for sure. Give it a try.

      Have a great week mate :)
      Fabrizio Van Marciano recently posted…4 Things That Could Guarantee Your Failure In BloggingMy Profile

  3. Nice work Fabrizio! I agree with you on all of these tips. The Facebook Group that I have is a fantastic resource for people. The funny thing is – I didn’t actually start the group myself, but some others who are fans of my blog started it. I find it’s a wonderful way to connect with people who are interested in hearing what I have to say which makes a world of difference.

    I did a YouTube video showing people how to add the link to their profile to their page and their page back to their blog. It’s one of my most popular YouTube vids mentioning Facebook.

    Thanks for the post and keep up the good work my friend. See you on Facebook!
    Ileane recently posted…YouTube Advertising Formats: The Essential GuideMy Profile

    • Hi Ileane, thanks for stopping by always great to see you here :)

      Wow that sounds great I didn’t know that, you do really well with the Facebook page and yes it’s definitely resourceful and a place where people can help one another out with questions and answers, I love that. What an honor to have fans of your blog start a Facebook group to hear what you have to say.

      I’ll have to check out that video you mentioned sounds like a popular one. I really need to get my arse in gear and do more videos myself, I’m always putting them off, I think it’s the ‘time consuming’ issue that I have with video lol.

      Anyways will drop by BBT soon with another spectacular guest post, have a great week Ileane. Oh let me have the link to that video you mentioned, you can share it here :)
      Fabrizio Van Marciano recently posted…New eBook: 8 Cornerstones Of BloggingMy Profile

  4. Awesome post Fabrizio,
    these are awesome tips. Facebook is my top referral traffic source and it has been quite helpful for my blog. I have never tried the screen capture tip, I will surely give it a try soon.
    Thanks for the share.

  5. This are absolutely mind blowing tips. Thank you for sharing this post. I have my own facebook group and page. The other secret on facebook is consistency and the urge to post frequently in your group. Sharing quality and attractive stuff on your page also helps you increase traffic to your blog. Regards.
    Careson recently posted…About Our Premium Custom Writing Services, Buy Papers from UsMy Profile

  6. Good information on growing the Facebook audience. I didn’t know the peak times for Facebook was between 11-3. That’s not my peak time but it helps me know when to post. That’s a great idea about starting your own Facebook group.
    Jennifer Cunningham recently posted…How to Start a Successful WebsiteMy Profile

  7. Facebook is indeed one of the many influential social media sites nowadays. With proper strategies, it can surely help drive traffic just like what happened to you.
    Connor Harley recently posted…Business to Business Marketing StrategiesMy Profile

  8. Hello fab,

    Well no doubt facebook is an awesome place for promoting our blogs and getting lot of free referral traffic.

    And for this purpose i use a php script which can post to all our selected groups in a single click.

    thanks
    Sarvesh Darak recently posted…Google Glass and Augmented Reality: Seeing the FutureMy Profile

  9. Hello Fabrizio and I would like to say your post was amazing and when I read the post I realized the Power of Facebook and thanks for telling how one could increase traffic by 446 times

    Regards
    Siddhartha Sinha
    Siddhartha Sinha recently posted…Avoid Banning of Google Adsense AccountMy Profile

  10. WOW! never thought about print screening and uploading it as pictures. Will definitely try this out from now on rather than sharing of links! Thanks for the great share in Bizsugar!
    Teepu recently posted…Using Social Media in Times of TragedyMy Profile

  11. Hey Fabrizio,
    Lemme say – You nailed it bro.
    Rolling out a post with the screenshot of the post -hmmm! A cool idea. I’ll try it for sure and I’m pretty sure it will work.

    But is setting a cover picture which advertise our blog a good idea please? Some say NOT! Can you explain?

    Thanks a lot :)
    Amal Rafeeq recently posted…The Social Blogger Giveaway Contest : Win Sony Xperia UMy Profile

    • Hey Amal thanks mate, hope the screen grab tactic works a treat for you like it has for me ;) Your question about cover picture advertising your blog I’m not sure I quite follow? In any case why would anyone think it wouldn’t be a good idea to use this to promote a blog? I believe that a cover photo is an opportunity to make your page stand out, so having a lot of creativity will go a long way. Check out these awesome creative timelines

Trackbacks

  1. BizSugar.com says:

    How I Increased Facebook Traffic To My Blog By 446%…

    In the past few weeks I’ve seen a steady increase in traffic from Facebook by experimenting with different ideas and strategies. In fact in the last 14 days I’ve increased Facebook traffic to my blog by 446%……

Speak Your Mind

*

CommentLuv badge