5 Reasons Why You Should Only Use A Premium WordPress Theme

WordPress is now one of the most popular platforms for bloggers. There are many reasons for this, but a lot of it comes down to ease of use and simplicity. With WordPress, you can quickly set up a blog for free and add just about any features you could possibly want. There are thousands of free themes that you can use for your blog. So why should anyone pay for a premium WordPress theme? There are actually several good reasons why you should choose a premium theme for your WordPress blog and in this article we’ll be looking at five of the top reasons.

Read: What To Look For When Selecting Your First WordPress Theme

1. Set Yourself Apart

If you’re a new blogger or just setting up a casual blog to share with your friends, a free theme is probably all you need. However, if you are serious about your blog or you want to make money with it, that’s another story.

Blogging is now hugely popular, which means there are millions of bloggers from all over the world. Many of them use WordPress for their blogs, as we have already mentioned. This means that when you choose a free theme, chances are there will be hundreds if not thousands of other blogs using the same/identical theme.

(in)spyr premium wordpress theme

If your goal is to create a professional looking blog, you want it to be unique. Premium themes give you the chance to give your site a look that’s truly distinctive. No matter what the topic of your blog, you can find the perfect theme. It may be one that’s already for sale or you may need to pay a designer to create it. Either way, when you use a premium WordPress theme, you’re making a statement to the world that you’re not just putting up another, run-of-the-mill blog but one that’s original.

2. A Design That Looks Professional

Not only does a premium theme set you apart from the competition, but you will be able to impress your visitors with the quality of the design. This isn’t to say that every single theme for sale on the internet looks great. Far from it. If you shop around, however, you can find many great themes. Or you can find a skilled designer to make one for you.

Even if you are the only person using a free WordPress theme (very unlikely), chances are it will have a very basic and generic look. Is this the impression you want to make when people visit your site for the first time (or the hundredth)? Probably not, especially if you have an online business or any kind of site where you want to attract lots of traffic.

Free themes limit your choices, but when you are willing to invest a little into a premium theme your choices are almost endless. This will help make your blog successful, whatever that means for you.

Read: Top WordPress Theme Designers for 2011 and 2012

3. The Ability to Update Your Theme

If you have any experience with WordPress, you know that it is frequently updated. This is done largely for security reasons. Because so many people use WordPress, it’s a prime target for hackers. That’s why there are so many updates, sometimes as often as one per month.

Another reason for updates is that new features are frequently added. If you choose a free theme, there’s a good chance that it will be incompatible with a future WordPress update. This could mean that people can’t view your site properly and you may have to completely overhaul it.

A premium WordPress theme will give you free updates. This means that you can be sure your theme will remain compatible with WordPress in the future. Sometimes the theme may give you updates for other reasons as well, such as to give you more features or options. Either way, you can feel secure with a premium WordPress theme that you can stay up to date.

4. Premium Themes Give You Support

WordPress isn’t hard to use, but when you start getting into advanced features it can be complicated. If you want to customize your theme, you may have questions on how to do this. With a free theme, if you run into a problem or glitch, you may have a hard time getting any kind of support. Free themes sometimes offer support, but it’s not very reliable.

With a premium theme, you can get support from the developer if you have any questions or issues. As you build your site and hopefully expand your influence, this can become more important. It’s best to choose a theme that will allow you to grow and customize your site the way you want. Without support, it can be difficult to do this.

5. More Features and Customization

A premium theme doesn’t only look better, it usually gives you many more options and features to choose from. You can make the site look any way you want in terms of fonts, layout, colors, background, headers and so forth. With free themes, you usually have some ability to customize it, but not nearly as much as with a premium theme.

Just because you think a theme is perfect as it is right now doesn’t mean you’ll always feel that way. You may want to add features or change the look at some point. That’s why you should plan ahead and use a theme that will give you the maximum options for customization.

Conclusion: Choose Your Theme Carefully

Your WordPress theme says a lot about you and your site. If you’re using your blog for business, or for any purpose that means a lot to you, don’t you want to be able to make it look and work as perfectly as possible? This goes beyond the cosmetics of how the blog looks (which is very important too, of course) and also involves any features you might need, whether it be AdSense, a shopping cart, a forum or a membership site.

It’s easy to pick a free theme and think it’s good enough, but if you have real ambitions for your site you should think again. As we’ve seen, there are some compelling reasons to find the perfect premium theme for your WordPress blog.

Are you using a free WordPress theme or a premium or paid theme? Share with us in the comments area below. Once you have done that, you can take a couple of minutes and check out some great premium themes on my website.

Recommended Premium WordPress Themes

Genesis Theme Framework – Genesis is one of the most advanced premium WordPress theme frameworks available for WordPress. Genesis gives you the power to transform your WordPress theme through customization or by using one of the many available premium child themes available from the StudioPress marketplace.

Thesis 2.0 by DIY Themes – Thesis 2.0 is a powerful visual design template editor that allows you to easily customize every aspect of your WordPress website without having to use complicated codes, excessive and unnecessary plugins.

About the Author

Alicia is a web designer and blogger who loves WordPress and WordPress themes. She reviews WordPress themes and shares them on her blog – 100 WordPress Themes. Her blog also features E-commerce tips and tricks and other interesting articles, which are great for WordPress users. Check out her blog – 100wpthemes.com.

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  1. Vishaka Raj says:

    Wow, wonderful post as usual. i agreed with almost all tips.Thanks for sharing
    Vishaka Raj recently posted..How to Root and Install ClockworkMod Recovery for the Galaxy S3 LTE I9305My Profile

  2. Tushar says:

    Well, this was the first question in my mind when i started a new wordpress blog and at that time i thought to use a free one, which is usually available over web. But after using the free one i experienced the difference of paid theme and free one.

    Later i purchased a genesis premium theme, and im lovein it, it has awesome customization and i can easily do whatever i want. And the best part in premium themes are they will free to update to latest version which will be free and has many features compared too previous one.

    thanks for the awesome post.
    Tushar recently posted..A Beginner’s Guide to Backlink OutreachMy Profile

    • Tushar, I’m glad you visited and commented here. I’m with you all the way, since I started using Genesis I’ve been loving it too, call be bias but I don’t believe there is a better framework for WordPress than Genesis lol. The benefits of using a premium WordPress theme will always outweigh the benefits of using a free one, that’s what I always tell people who argue that premium theme cost money.

  3. Raplus says:

    I am using free WordPress theme. I am satisfy with it. (Specially its design and very easy to customize my theme.) But after reading this post I think that I should go to the premium wordpress theme.
    Raplus recently posted..3 Blogging Lessons You Can Learn From a Chess GameMy Profile

  4. Samantha Wright says:

    Awesome post, and great reasons why any serious blogger should consider using a premium wordpress theme. I have also been using a free WordPress theme, well the default theme that comes with WordPress installation and it’s always worked OK for me. But a premium theme always offer much more options. For me it’s about the security and creating a professional finish to my blog. Genesis and Thesis are awesome frameworks to make that happen.

  5. Premium themes gives professional looks, and a visitor understands that you are blogging with a interest in it not for money, there are many free themes are available but still premium themes used by pro Bloggers and when a blogger start using premium themes, he notice the impact of it.
    Nishant Srivastava recently posted..Top WordPress Plugins used by New and Pro BloggersMy Profile

  6. Wonderful post Alicia and thank you. I myself have used premium WordPress themes for all my blogging and web projects, and I swear by them. Not just for their robustness and complete reliability, but as Samantha mentioned for security and the fact you can keep your theme updated when necessary at no extra cost. Genesis has served me well for the last 3 years and I’ve used Thesis too, both these theme frameworks are the prime of premium WordPress themes. I hope this post will serve well for those looking for valuable reasons to purchase a premium WordPress theme.

  7. saad naeem says:

    well I always go for premium themes or plugins because what I believe is that no one will charge you money for nothing , obviously premium themes are good looking but they are optimised good for speed and seo and secondly free themes get outdated and features stop working sometime! when new wp comes out , but with premium themes they stay updated with the wp versions. Great post!
    saad naeem recently posted..How to Write Epic Content Every Time?My Profile

    • Saad, very true mate, you don’t pay money to get the same trash as you would get from a free theme. I don’t use very many premium plugins though I might add, I think the only premium plugins I use are the absolute essential ones, such as Akistmet and BlogVault. I will eventually look at CommentLuv premium, maybe in the new year.

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