Well, well, well it’s that time of the month already where I share with you yet another (not so) inspiring traffic and income report and folks, I’m afraid to say that this will be the last traffic and income report I’ll be publishing on the blog for a while…
I made the decision for several reasons, some due to personal circumstances, but the main reason is that I want to focus all my efforts on increasing traffic and increasing income from the blog over the next 6 months.
I will consider bringing back the monthly reports in January 2013. There will be an annual traffic and income report published in January also.
Before we crack on with the report for August, I’d like to share some announcements, if you’re a regular reader you’ll probably already be aware of some of the things that’s been happening on the blog.
1. New 170 Blog Traffic Tips eBook – Our traffic tips guide has been a great little success in helping build our email list in the past, and I know I should say it more often but thanks to everyone who has signed up for my monthly email newsletter, and of course downloading the eBook.
The new guide is out now and available for download. You can find more about it here – 170 Blog Traffic Tips launched.
2. New Facebook Group Page – We launched BlogShare, our new Facebook group page open to bloggers wanting to share and get more social response to their content related to blogging, SEO and making money online.
You can find out more about it here – Our Facebook Group Page Launched.
3. Weekly Link Mashup – You might have noticed that Samantha and I are publishing a weekly link mashup and this has been a great little success.
It’s a unique way for us highlight and showcase some of the best posts we’ve found of the last seven days. It has also been a very effective way for us to get some quality backlinks to the blog via trackbacks being left on those respectful posts from our link mashups.
If you’ve missed any of our previous link mashups, you can view them here – View previous link mashups.
Blog Traffic Report for August 2012
OK, let’s get cracking and start the last report of the year with Augusts’ traffic statistics.
Visits: 10,427 (32.89% Drop on previous month)
Unique Visits: 8,397 (34.42% Drop on previous month)
Page views: 18,086 (31.47% Drop on previous month)
Well what a month it’s been, we’ve lost a lot of search engine traffic and that’s of course thanks to Google.
The blog has been hit and the only reason I can find for is the shady backlinks that we have; about 3% of the backlinks to Magnet4Marketing are toxic.
You can find out more about how we discovered this here – Find bad links to your blog or website using Link Detox.
Other than that, we have 101% unique and useful content, great page loading time, not a great deal of ads, a lot of useful links to suitable resources and relevant content, a growing community and some good social signals coming through.
But!!! Personally, I’m done trying to please Google, so I’m now working relentlessly, focusing my attention more on ways to increase direct and referral traffic.
So here are some screen shots of our analytics report for August 2012.
There has been one notable improvement though, and that’s the bounce rate. My goal was to get it under 70%, and I’m so pleased to have been able to achieve that.
The bounce rate over all for the month of August was 69.50%, which I’m really pleased with. Page views per visit also increased to 1.73 from 1.70.
Referral and Direct Traffic
Direct traffic is down 27.71% but referral traffic is up by 4.22%. As I said earlier referral traffic will be my main focus over the coming months.
Here are the top referral traffic sources for August.
As you can see the top 10 traffic sources are helping to bring down bounce rate. The top 5 traffic sources have been from social media influences (Facebook, Stumbleupon, YouTube and Twitter (Twitter traffic thanks to JustRetweet).
Facebook was top traffic source for august; joining blogging groups and getting more shares on posts, launching my own FB group page has helped greatly. I’ve also made a little more effort to use my Facebook business page to engage with fans more.
Mission for the Next 4 Months
Increasing search engine traffic is no longer priority number one for me, whilst I know it’s important to keep implementing good SEO practices, my main goals for the next 4 months will be to really focus on increasing direct and referral traffic, and continue to promote my 170 blog traffic tips eBook, which is helping me to build my email list.
I’m also halfway through writing my 2nd eBook which probably won’t be ready now until the New Year due to changes in my circumstances, BUT!!! I have another eBook which is almost complete, the 15 Steps to Building a Better Email List, which should see light of day at the end of September. J
Income Report for August 2012
Ok it’s time to look at the income generated online during the month of August. Just to remind everyone that in my report, I state the overall income generated online from various sources and platforms, not just from the blog alone.
Amazon Affiliate $6.98
Affiliate Marketing / Blogging
Genesis theme framework $27.98
iPhone DevSecrets (ClickBank) $25.49
Lazy Link Building $21.50
Google AdSense $9.53
Gross Income – $469.50
Web Hosting with BlueHost $9.99
Moonfruit SiteMaker $14.26
BlogVault Backup $9.00
HelloBar Premium $4.95
PayPal Fees $14.73
eBay Fees $43.34
Net Total Income – $368.23
August was the month of the summer holidays and I’ve not really paid much attention to making money online as much as I wanted to.
September is usually the start of the busy season, as far as selling art online is concerned. Blog wise, I’ll continue to keep monetizing and making a few hundred dollars each month if possible, let’s hope for a better all round month in September both traffic and income wise.
Well that concludes another traffic and income report, it’s sad for me to say the last one of 2012. But I’m looking forward now to creating more gold dust content for the blog, monetize more effectively, and hopefully bring back the monthly reports in the New Year.