Growth of Mobile Commerce

With the increase in sales of mobile devices it becomes imperative for all online businesses to keep up with the expansion of mobile commerce. If you want to keep your business flourishing and up-to-date with the innovative e-commerce market then you must adapt your website and turn it into an efficient mobile commerce.

There is several effective mobile software solutions that can help optimize your business’ website to fit with mobile devices and be readily accessible to all potential customers who own mobile phones, iPads, Netbooks or other similar mobile devices.

Read: 7 Ways to Kick Start your Ecommerce Website

With the fast-evolving computer technology, what were once apparently sophisticated appliances from which we could purchase online products or services from the comfort of our homes have now suddenly become obsolete. Nowadays, people no longer need a computer to browse through web stores and carry out e-commerce transactions; they can now use simple, mobile gadgets and connect to the Internet from any location.

These simplified and easy-to-carry mobile devices have empowered users globally, by permitting easy access to any website from all over the world. Modern consumers now require cost-effective solutions fast. This is why as an online business it is essential you ensure easy access and a user-friendly platform for people with mobile devices, allowing them immediate access to your products and services.

Growth of Mobile Commerce

E-commerce plays a fundamental role in the expansion of all businesses nowadays, as customers want to be able to compare and purchase with the minimum effort, time and costs. Long gone are the traditional marketing strategies, such as advertising and media services. Soon, traditional devices such as Desktop computers and Laptops will be substituted by mobile devices, as more and more users opt for this solution.

Nowadays, people prefer mobile appliances to traditional computers as a means of accessing the Internet and purchasing online. With a well-developed website adapted for mobile commerce, users can effectively visualize and get an accurate idea of the products and services you are offering, while they commute from home to work. Specific and high resolution images can be had with website solutions adapted for mobile devices.

With quality mobile web software, adapted technologies and tailored platforms the website of your online business can be easily accessible to a huge range of potential clients, who now prefer mobile devices to standard computing equipment. This will allow you to keep up with the expanding online market and become a fully fledged mobile commerce turning your business into a more profitable and engaging company.

Mobile software solutions are needed for the growth of your business, as well as the efficiency of the way you provide your products and services and the way your potential customers can access and purchase from your website. Not only will you be rendering your website more efficient and user-friendly for mobile devices, but you can manage your online business more effectively and provide instant response to any queries users may have.

Potential customers now expect a lot from online web stores, and you need to provide for these new expectations, in order to provide a better and enhanced user experience from which they can receive fast service and cost-effective products.

There is no doubt that the future of your business lies in mobile commerce, and in order to ensure the success of your business you need to provide customers effective mobile software solutions.

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About the Author

This article was written by Krish Kash, he is a Marketing Manager and technology blogger specializing in mobile app development and magento mobile Commerce.

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This post was contributed by a guest blogger. You can find out more about the author above. If you'd like the opportunity to guest blog on Magnet4Marketing please check out our Guest Blogging Information page for more details or register here using Twitter, Facebook or Google+ login.

Comments

  1. It is good to see mobile commerce developing and growing, it is inevitable as technology makes things more possible. Whether mobile commerce will become as popular as ecommerce we’ll have to wait and see for sure.

  2. Samantha Wright says:

    This is an insightful post and makes companies aware of just how many consumers are now using mobile devices to shop online. We’re not longer limited to being in one place to do our online shopping and the likes of iPads and iPhones have made this possible I think. Mobile commerce is a must for any business looking to expand their consumer base.

  3. Karolina says:

    Interesting post with a lot of important points. I totally admit it, mobile advertising and marketing seems to be the most common communication channel for businesses nowadays, I bet that the most people do their online shopping on mobile devices (tablets, smartphones etc..)

  4. Fabrizio Van Marciano says:

    Yes this is very true. Mobile commerce is a fast growing business, and many website design agencies are taking this on board to fulfill their clients need no doubt. Also online site building service providers like Moonfruit for example incorporate a mobile commerce software into their online site building tool, so you can have your shopping cart optimized for mobile devices.

  5. Technology is moving our lives at a faster rate than we can think.We are not moving the technology”. Today all of us are switched to smartphones rather using a phone through which one can only talk and send messages.

    Growth in technology has vastly affected the business criteria and thinking while it comes to providing services to the customers. Everyone wants an ease to do their work in convenient way.People now can access the web services while doing anything and anywhere they are not dependent on PC’s as earlier. One has to build their website which will both operate on PC as well as on cellphones whether its a smart phone or any multimedia set.

    Mobile commerce is going in the direction where it will leave behind all other technologies.Its interesting to see how a technology has made our lives so easy.

  6. I like the technical advancements we’re making, now the real issue is with my mobile. It has not bells or whistles, so I’m not really able to take advantage of this atm. But later this year I need to buy a new mobile, I feel I’m missing out now.

    Ordering via your mobile seems like an EPIC WIN by anyone’s standards.

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