6 Tips for Writing Long Blog Posts

There is a lot of debate about how long blog posts should be. Some bloggers prefer to write short punchy posts that take the reader straight to the points of interest, whilst many other bloggers prefer to write long more elaborated articles.

I personally prefer a balance of both, though I do enjoy writing longer articles of 600 words or more. If you want to be able to write long posts too, I’ve outlined below some useful tips and suggestions for helping you write long blog posts that will keep your audience interests at heart.

Start with a compelling post title

Writing a compelling post title means grabbing the attention of your readers immediately. If you want to write long posts on a regular basis, the best way to attract and keep readers on your articles is by reeling them in with a provoking headline title.

writing long blog posts

Reveal what your post is about in the first paragraph

Secondly many bloggers hold back until the third or fourth paragraph to reveal what their posts are about. If you’re writing long blog posts you’d better believe that the majority of readers won’t wait until they get half way down your posts to find out what it’s about.

Ensure that you get to the point quickly and reveal everything within the first paragraph if possible; you’ll have a better chance of keeping the interest of your readers at heart for sure.

Use H3 and H4 tags

Using header tags are a great way to break your content up even further, somebody once described to me that using H3 and H4 tags within a post was like creating smaller posts within a post… and that makes perfect sense especially with longer posts.

Break up your content into readable paragraphs

You’re more than likely to keep readers interested if you make your content manageable to read. Many people have very short lived attention spans, often than not people tend to scan across content quickly to pick out the most relevant parts of a post, so ensure you make good use of paragraphs throughout.

Use media to break up your content further and add a focal point to your content

Photos, videos and other forms of media can help break up your content even further as well as add a focal point for your readers to give their eyes a break, makes perfect sense especially with longer posts.

Avoid using technical words or phrases

Finally try and avoid using too many difficult words and phrases in your posts, personally I hate reading long posts that baffle the mind with endless technical words and phrases, and I’m sure I speak for many as well. If you want to make your content readable by a wider audience use words and phrases that are more common in the English speaking language.

  • http://www.beachclublifestyle.com/ Beach club hallandale

    A long post can either get boring if not get the reader immersed in the topic. I think breaking the article into paragraphs is a must. Also its very important to work on the first paragraph or first few lines. I like reading articles which do not use too many techie and flowery words.

  • http://www.kudoswebdesign.co.uk Kudos

    Subheadings, photos and infographics are a great way to break up long blog posts. You’ve made some great suggestions here.

  • http://mosthostserver.com/ Darren

    Good tips on writing a long blog post. It takes real dedication to write lengthy and informative posts. But it’s worth it.


    • http://www.magnet4marketing.net Fabrizio Van Marciano

      Hi Darren, thanks for stopping by. Yes some posts that I’ve published in the past have been a little long and I think this always happens for me because I get engrossed into what I’m doing. I’ve been told in the past that I should make them a lot shorter but, essentially I think if the content is valuable then it will do your blog and your readers no harm. How about yourself, do you find that when writing longer posts you get engrossed into it too?

  • Erica

    Great tips.. Before, I only write short blogs because whenever I encounter a long post, I would usually just skip it and I thought that would happen if I wrote a long post. Thanks to these pointers I learned few things I could try.

    • http://www.magnet4marketing.net Fabrizio Van Marciano

      Thanks for stopping by Erica, glad you found the tips useful, best of luck.

  • http://www.kronikmedia.co.uk Kronik Media

    Since we are talking about long blog posts, it may also be worth mentioning that if the post length is very long i.e over 1000 words, then you should consider either splitting it into two pages using pagination or into a series of multiple posts.