February 26, 2011

8 Reasons why your Blog might Tank in 2011!


After reading a somewhat inspiring post titled 7 Signs your Blog is Bound to Fail by Onibalusi Bamidele from YoungPrePro on BloggingTips.com I was prompted to write a similar post in response with some of my own beliefs as to why I think your blog might tank this year, yep that’s 2011!

Onibalusi addresses some very interesting points and as a newbie blogger it’s definitely worth checking out and most importantly taking his advice into account.

Ok here are my 8 reasons to back up Onibalusi’s points further.

Your content sucks… and so does your grammar and spelling!

Well this is a real kick in the teeth isn’t it? You have one of the best looking blog design’s out there, and ok you have a good number of readers and followers but! I personally hate trying to read a blog that’s not only crap in content but one of which I can’t read properly due to grammatical and spelling errors.

This is ultimately a highly effective blog killer and if you’re going to continue to produce dead posts with these kinds of errors you might as well quit it now before someone slanders you off the web, harsh words but it is true.

Alternatively you can do something about it and improve on producing interesting and informative content as well as check and double check for readability, grammar and spelling errors.

For many bloggers, English is often not the first spoken language, yet probably one of the most important languages to master to gain the majority of exposure online.

Following Trends

Your blog should be unique in every possible way, from the style in which you write to the way you design the theme and layout of your blog. I often see too many people following trends and creating blog designs and niches that are closely similar to those of their idols if that makes any sense. Be unique and most of all be yourself.

Oblivious and blogging in denial…

One of the traps you can easily fall into is what I call the ‘blogging in denial’ syndrome where upon you just continue to whack out content that; ok may well be interesting to you! but your readers might not think so.

You can also become oblivious of this process as well, so make sure you keep tabs on what you’re writing and what you’re offering your readers.

Don’t repeat yourself too many times, have a sense of humour and give something back to your readers that they will find useful and resourceful.

Poor Marketing Tactics

What’s marketing got to do with blogging? I wonder if you’ve been asking yourself that question. Everything is the short answer, blogging is one thing and marketing is completely something else, but the two cannot survive without each other.

One of the things that I keep reading about on other blogs is how content is ultimately King. This is true but no King can survive without his Queen, marketing.

You should not allow too much time to pass before you begin to consider marketing and promoting your blog. If you’re not too sure where to start then you can start here. This blog is basically about marketing and promoting your blog or website. We have tons of tips and advice on the subject of blog promotion and marketing so be sure to grab our RSS for all future updates.

Lowering your Standards

What does this mean? Being inconsistent with your blog is what it means. If you write on a regular basis it can become challenging to find new topics to talk about. However this will become easier as your progress through your blogging career.

What ever you decide, whether to write about on a daily or weekly basis, remember that you need to remain consistent at all times and maintain the level of standard that your readers are used to seeing on your blog.

Infrequent Posting

If you’re use to writing 2 or 3 posts per week then keep it that way. Depending on your daily work load if you can increase it to an extra post a week then do so by all means. However don’t paddle backwards on this.

What I mean is don’t fall into the comfort zone of dropping down to two posts and eventually one post and then you’ll find yourself only updating your blog a few times a month, which will inevitably send out warning bells that your blog is on its way out and that you have little time or interest to update it.

My best advice on this is if you can’t post on a daily basis the keep it to a couple each week.

No Readers… No Comments!

I suppose this is can be the result of the first reason. If your content is crap then you simply won’t attract readers and they’ll not want to comment on crap posts unless they have something negative to say. The combination of the two is bad business for your blog.

On Through the Night…

I’m not one for being hypocritical, but if your content is bad and the spelling and grammar is also poor, and to top it off your post is never-ending, another words too long; Your readers simply won’t be interested and you’ll tar your blog with such bad credibility that you’ll never be able to fix it. Keep things short and sweet and interesting and add something that leaves your readers thinking, however from time to time you can unleash the power of your passion and write an interesting and resourceful ling winded post like this post :)

If you enjoyed reading this post or any of our other blog marketing tips then why not subscribe to our RSS for all future updates.

About Samantha Wright

Samantha Wright is an exclusive guest writer for Magnet4Marketing. She was awarded 2007 MasterCard Business Woman of the Year and loves to share her insight into the world of online business marketing. Samantha is also a keen surf photographer and on the weekends can be found at her local beach break photographing surfers of all abilities. You can follow Samantha on Facebook.

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