March 14, 2011

Why you need to give Blogging a second Chance!

This post is not a tutorial; I have no fancy theme or plugin review to show off to you or business marketing tip to share with you. What I do have however is a steel-toe cap boot firmly on, and with it I’m going to kick your rear end pretty damn hard! Read on…

If you’re one of the many newbie bloggers who started out on the road to greatness, all hyped up and driven by the prospect of a better future and a new blogging career just like your idols, then there is no doubt in my mind that your blog has ended up where many new bloggers end up, crashed and burned. Like the Marines T.V commercial states… 99.9% need not apply. Does this apply to blogging too?

So a few weeks has gone by, perhaps even a few months a year maybe. Have you tried reconsidering the thought of finding out why your blog tanked in the first place? Or even better, reconsidering getting back to your blog? Probably not, but if you are which you should be here is a list of possible reasons your blog might have tanked.

  1. Poor content
  2. Grammatical and spelling errors, typos
  3. Off-topic
  4. Poor traffic, readers
  5. Bad marketing
  6. Poor SEO
  7. Insufficient time to devote to blogging
  8. Lack of passion for your chosen niche
  9. Poor blog design
  10. Inability or unmotivated to learn

These are just a few of many possible reasons. However some of these reasons can also unfold in a chain reaction, causing your blog to nose dive straight into oblivion.

One of the biggest reasons why bloggers or blogs fail is because you can put way too much heart in the thought of making money from it, rather than building and creating your blog.

If you’ve been writing your posts for a few months and have seen no or little visitors or received not comments for your hard work, then this could simply be because that your content isn’t compelling or resourceful enough to attract readers as mentioned in the list above. The other reason might be because you have made no real effort in marketing and promoting your blog properly.

What ever the reason may be, let me now explain to you why you need reconsider giving your blog a second chance and what frame of mind you need to set yourself up to achieving your goals.

Blogging isn’t easy, as mentioned over and over again in my previous posts I’ve been writing for many other blogs and article directories for almost 5 years before launching my own blog.

I have manually written and submitted to over 100 article directories and blogs combined all in an effort to market and promote my online art business, and this amongst other marketing methods have paid of well.

The most important lesson to learn from tanking with your blog is simply not to do it again; that’s not to give up is what I mean. You need a plan of attack and when I mean plan I mean getting a working daybook or diary and using it.

Set yourself targets from how many posts you want to write this week to what you’re going to do to market and promote your blog. This blog is packed with tons of information, tips, tutorials and advice on blog marketing and business marketing, so subscribing to our RSS would be another good start.

Fame of Mind

Getting into the frame of mind to write your compelling blog content is important and so the first thing to do is to get out of the frame of mind of trying to make money online, well forget the money for now at least.

Focus your energy and efforts on planning your blogging week, writing great content and marketing and promoting your blog. Write everything down in your daybook and if you work in a fulltime job then make sure to take your diary or a laptop with you. Write posts in your lunch breaks, evening time and weekends.

Plan out your marketing strategy carefully one day at a time, get yourself a white marker board and get your planning and organising skills down to a T.

Treat your blog like an online business because that is simply what you are partly investing your time, effort and possibly money in. It took me 5 years to go from being a passionate unknown artist painting in my living room day in, night out to marketing and promoting my website and getting traffic and readers to my art blog and selling over 3,000 original paintings worldwide.

Blogging is exactly the same, and you can do it.

Recommended reading

30 Things to do to get inspired to Blog!

Dos & Don’ts of starting a Blog!

5 Reasons why you should start a Blog!

Treat your Blog like an Online Business!

50 Creative Ways to Cure Writers Block!

25 Blog Optimising Tips for Effective Marketing!

10 Effective Ways to Drive Traffic to your Blog!

Image: graur razvan ionut /

About Fabrizio Van Marciano

Fabrizio Van Marciano is a successful artist and blogger working from his home in North Cornwall, UK. His insight into online business marketing, web design and self-promotion has lead him to become one of the UK's biggest selling modern contemporary artists with over 3,000 original canvas paintings sold worldwide. Fabrizio now shares his tips, advice and tutorials on all aspects of internet business marketing, blogging tips, WordPress, internet tech reviews and much more. You can follow Fabrizio on Twitter & Facebook.

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